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Can the Quality of Hospitality Services Play a Role in Sustainable Equestrian Tourism in Slovenia? Mediations, Effects, and Implications

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2019
sustainability-11-06155.pdf (955.1Kb)
Authors
Pavić, Lazar
Blešić, Ivana
Petrović, Marko D.
Radovanović, Milan M.
Prišenk, Jernej
Article (Published version)
Metadata
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Abstract
This study investigates the relationship between the quality of hospitality services and sustainable equestrian tourism development in Slovenia. The focus will be on the relations between equestrian tourism motivations, hospitality services quality, overall service quality, equestrian tourists’ satisfaction, and behavioral intentions. The target population was equestrian tourists who stayed in one of 30 tourism farms in Slovenia and used both accommodation and food and beverage services. Face-to-face surveys with convenience sampling were used for the data collection. The results show that equestrian tourism motivations are positively associated with both hospitality services quality and the overall service quality in equestrian tourism. Moreover, the overall service quality in equestrian tourism is positively related to equestrian tourists’ satisfaction, while equestrian tourists’ satisfaction is positively related to behavioral intentions. In addition, accommodation service quality a...nd food and beverage service quality both mediate the association between equestrian tourism motivation and overall satisfaction. The study provides both theoretical and practical implications. For one thing, it fills the research gaps present in the literature. In addition, it gives practical guidelines to farmers and tourism practitioners regarding equestrian tourism development as one of the popular areas of sustainable tourism development in rural settings.

Keywords:
service quality / equestrian tourism / accommodation / behavioral intentions / sustainability
Source:
Sustainability, 2019, 11, 6155
Publisher:
  • Basel : MDPI
Funding / projects:
  • Geography of Serbia (RS-47007)
  • Develooment and utilization of novel and traditional technologies in production of competitive food products with added valued for national and global market - CREATING WEALTH FROM THE WEALTH OF SERBIA (RS-46001)

DOI: 10.3390/su11216155

ISSN: 2071-1050

WoS: 000501205200282

Scopus: 2-s2.0-85074858690
[ Google Scholar ]
3
1
Handle
https://hdl.handle.net/21.15107/rcub_dais_7257
URI
https://dais.sanu.ac.rs/123456789/7257
Collections
  • ГИ САНУ - Радови истраживача / GI SASA - Researchers' publications
Institution/Community
Географски институт „Јован Цвијић“ САНУ / Geographical Institute Jovan Cvijić SASA
TY  - JOUR
AU  - Pavić, Lazar
AU  - Blešić, Ivana
AU  - Petrović, Marko D.
AU  - Radovanović, Milan M.
AU  - Prišenk, Jernej
PY  - 2019
UR  - https://dais.sanu.ac.rs/123456789/7257
AB  - This study investigates the relationship between the quality of hospitality services and sustainable equestrian tourism development in Slovenia. The focus will be on the relations between equestrian tourism motivations, hospitality services quality, overall service quality, equestrian tourists’ satisfaction, and behavioral intentions. The target population was equestrian tourists who stayed in one of 30 tourism farms in Slovenia and used both accommodation and food and beverage services. Face-to-face surveys with convenience sampling were used for the data collection. The results show that equestrian tourism motivations are positively associated with both hospitality services quality and the overall service quality in equestrian tourism. Moreover, the overall service quality in equestrian tourism is positively related to equestrian tourists’ satisfaction, while equestrian tourists’ satisfaction is positively related to behavioral intentions. In addition, accommodation service quality and food and beverage service quality both mediate the association between equestrian tourism motivation and overall satisfaction. The study provides both theoretical and practical implications. For one thing, it fills the research gaps present in the literature. In addition, it gives practical guidelines to farmers and tourism practitioners regarding equestrian tourism development as one of the popular areas of sustainable tourism development in rural settings.
PB  - Basel : MDPI
T2  - Sustainability
T1  - Can the Quality of Hospitality Services Play a Role in Sustainable Equestrian Tourism in Slovenia? Mediations, Effects, and Implications
VL  - 11
IS  - 6155
DO  - 10.3390/su11216155
UR  - https://hdl.handle.net/21.15107/rcub_dais_7257
ER  - 
@article{
author = "Pavić, Lazar and Blešić, Ivana and Petrović, Marko D. and Radovanović, Milan M. and Prišenk, Jernej",
year = "2019",
abstract = "This study investigates the relationship between the quality of hospitality services and sustainable equestrian tourism development in Slovenia. The focus will be on the relations between equestrian tourism motivations, hospitality services quality, overall service quality, equestrian tourists’ satisfaction, and behavioral intentions. The target population was equestrian tourists who stayed in one of 30 tourism farms in Slovenia and used both accommodation and food and beverage services. Face-to-face surveys with convenience sampling were used for the data collection. The results show that equestrian tourism motivations are positively associated with both hospitality services quality and the overall service quality in equestrian tourism. Moreover, the overall service quality in equestrian tourism is positively related to equestrian tourists’ satisfaction, while equestrian tourists’ satisfaction is positively related to behavioral intentions. In addition, accommodation service quality and food and beverage service quality both mediate the association between equestrian tourism motivation and overall satisfaction. The study provides both theoretical and practical implications. For one thing, it fills the research gaps present in the literature. In addition, it gives practical guidelines to farmers and tourism practitioners regarding equestrian tourism development as one of the popular areas of sustainable tourism development in rural settings.",
publisher = "Basel : MDPI",
journal = "Sustainability",
title = "Can the Quality of Hospitality Services Play a Role in Sustainable Equestrian Tourism in Slovenia? Mediations, Effects, and Implications",
volume = "11",
number = "6155",
doi = "10.3390/su11216155",
url = "https://hdl.handle.net/21.15107/rcub_dais_7257"
}
Pavić, L., Blešić, I., Petrović, M. D., Radovanović, M. M.,& Prišenk, J.. (2019). Can the Quality of Hospitality Services Play a Role in Sustainable Equestrian Tourism in Slovenia? Mediations, Effects, and Implications. in Sustainability
Basel : MDPI., 11(6155).
https://doi.org/10.3390/su11216155
https://hdl.handle.net/21.15107/rcub_dais_7257
Pavić L, Blešić I, Petrović MD, Radovanović MM, Prišenk J. Can the Quality of Hospitality Services Play a Role in Sustainable Equestrian Tourism in Slovenia? Mediations, Effects, and Implications. in Sustainability. 2019;11(6155).
doi:10.3390/su11216155
https://hdl.handle.net/21.15107/rcub_dais_7257 .
Pavić, Lazar, Blešić, Ivana, Petrović, Marko D., Radovanović, Milan M., Prišenk, Jernej, "Can the Quality of Hospitality Services Play a Role in Sustainable Equestrian Tourism in Slovenia? Mediations, Effects, and Implications" in Sustainability, 11, no. 6155 (2019),
https://doi.org/10.3390/su11216155 .,
https://hdl.handle.net/21.15107/rcub_dais_7257 .

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