Уводни и завршни поздрави у имејловима на српском језику
Greetings and Farewells in Emails in Serbian Language
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In this paper we consider opening greetings and complementary closes (farewells) in emails written
in Serbian language that make relatively independent communication entities with the most
general purpose of initiating and concluding a correspondence as the form of phatic language
function and in the same time with metalinguistic discourse function of indicating the beginning
and the end. We examine their structure and lexical, semantic and pragmatic properties, and also
stress the occurrence of new characteristics or tendencies in their use caused by this new medium
of communication, i.e. email, as compared to traditional letter correspondence. Those are: higher
degree of linguistic individualization, expression of creativity in communication, resorting to economy,
linguistic reductions and omissions.
Keywords:
greetings/openings / farewells/closings / discourse marker / email / Internet discourse / Serbian languageSource:
Poznańskie studia slawistyczne, 2017, 13, 209-227Publisher:
- Poznan : Instytut Filologii Słowiańskiej Uniwersytetu im. Adama Mickiewicza w Poznaniu.